About Yorker Media

Built one property at a time.

A digital media company founded in 2018. We own and run 35 websites and 6 YouTube channels, and sell advertising on all of them at one price.

  1. 2017

    The first YouTube video and the first blog post, published from a village in Bihar, India, with no team and no funding.

  2. 2018

    TechYorker launches. Yorker Media is born as a publishing company, not a one-person blog.

  3. 2019

    First advertising revenue, and the first hard lessons. A traffic collapse is rebuilt article by article.

  4. 2021

    The portfolio era begins: acquiring domains and existing sites, and turning them into publications.

  5. 2023

    The journey goes public: 141 consecutive days of documenting how the company is built.

  6. Today

    35 websites and 6 YouTube channels, and one marketplace to advertise on all of them.

How we operate

  • 01

    Own the audience relationship

    We build on properties we own (domains, publications, channels), not on rented reach.

  • 02

    Evergreen over trending

    Content that answers a real question keeps answering it, long after the news cycle moves on.

  • 03

    Small team, long horizon

    We operate lean and build brands meant to compound for years, not quarters.

Founder

“I taught myself to publish from a village in Bihar. Yorker Media is what that became, one property at a time.”

Ratnesh Kumar, Founder & CEO

Video network

6 channels on YouTube.

Want to reach the readers of our sites? Open the marketplace.